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speaking

Twelve key steps to improving your verbal skills

Verbal skill is as vital to anyone as any other things. An improved verbal skill lets you say things exactly the way you want it said. If you find it difficult to convey your thoughts then you could say you have to brush up your verbal skills.

If words do not come naturally to you, imagine if you keep working in isolation. People who work from home may be missing some vital opportunities of improving their verbal skills, so what exactly to do it in cases like this? I am always reminded of a successful TV series The West Wing, it portrays someone who moved and scaled up his verbal skills. It says there that the best way to practice communication skill is to readily submit yourself to the flow of the communication and then to let yourself relish in an idea that you are wooing a woman, that you need to mix wit and seduction. If we really wish to make an impact during conversations with our customers, then rev up whatever verbal skill you have. It is worth your while if you put a little character into your most casual talk so as you could already practice  whatever is needed improving. As a salesman, you might be caught up in an endless cycle of the drudgery of sales yet you forget how to actually make things worth the while of those who listen. You need to engage them in a very nice way that they won’t even feel that you are hard selling already. You should be able to convey your ideas and thoughts with ease.   

Business is built through an endless relationship building with myriad of people. But you cannot build essential friendship or relevant communication if your verbal skills are really bad.  Here are 12 of the key step of improving your verbal skills:

  1. Introduce your complete name and your company’s every time you meet a new business acquaintance.
  2. Be courteous and friendly to anyone when you are attending a dinner party. Always make the initiative of forming relationships and please never be discriminatory, shake hands with anyone in sight.
  3. To show that indeed you care, every time you introduce someone to another guest, never forget to state the full name and any piece of interesting and wholesome fact about that person.
  4. You are not truly prepared unless you are prepared in your mind. So take time to learn new things, learn to like what the clients like.
  5. Read a lot. Read anything worthy of your time.
  6. Always make the first move. Shake hands first, introduce yourself first
  7. Do not oversell. If your prospected client senses of your being pushy, he might run away from you and you might have lost an opportunity to make a sale.
  8. Show a good posture. Make eye contact to help establish connection.
  9. Give full ears when someone talks.
  10. When you anticipate their questions, then please prepare open ended questions for you to consider in case you will be asked.
listen

You do not need to show you are right all the time

My daughter I guess took her personality after me, she seemed to have inherited my itch of having things my way and showing people they are doing things the wrong way.

Every time someone does things in a way I am not used to, I will make certain to tell him he is doing it the wrong way. I know this could really be annoying for someone to be a recipient of my crazy tirade. Honestly, I tried my best to be nicer in my words and I even tried holding my tongue at times, and it is such an endurance test on my part. And even if literally I am successful of holding out my words, but my mind goes on with its usual operation. All the words I tried not saying will have its space in my mind throwing all the questions: “Why did he do this”,”Why did he do that”. It was my husband’s admonition one night that really hit me hard and had me thinking that maybe, maybe it’s already time to change my ways.

Sometimes, we tend to hold on to our little personal traditions; refusing to deviate even in slightest details of doing things. We become attached to our own methods that we view others’ to be inappropriate and out rightly wrong.

Help yourself out from sinking further, here’s how:

1.Never pre-empt anyone of their ways. As long as there is no imminent harm, then let anyone have their own way of doing things. You will be considered wise if you will refrain from making any inappropriate comments.

2.Rephrase your words to make it a lot more courteous and accommodating.

3.Be wise and open-minded. Recognize other people’s method and point out its strength.

4.Show an example of humility. Never be too proud to ask for other’s opinion about how to improve your own methods.

5.Let things be as it is. Do not even attempt to control things to run the way you want it to run. Rather, let events run its course freely.

You do not really need to show people that you are right all the time. Nobody cares how much you know, they only want to know how much you care.

feedb

How to get honest, useful feedback

We don’t like criticism; of course it is innate that we crave only those that please the ears. In that case, most of the time, honest feedback seemed like an unwelcome guest. But feedback, be it appraisal or critical, is crucial to your individual growth and of your business’. The following steps will help get the most out of an honest feedback for your own good.

I just went through a surgery. Before the doctor operated on me, he patiently told me things that I should be expecting, the length it will take the operation to succeed and the amount of time for recovery. All the while I was not actually listening. I was in denial, thinking that things would be a lot easier than I was told. But it was not long after that I start realizing I was practising selective hearing nor did I ever want to listen to unpleasant advice.  When it comes to business, we come to terms with different feedbacks from all different people. Whether it is deliberate or not, from time to time we ignore some important feedbacks simply because they are unpleasant to our ears. So how exactly are we going to address this?

We know exactly the importance of receiving feedbacks, we know that it is instrumental for our growth; nevertheless we keep forgetting those principles. We do selective hearing at times, listening only to those that sing music to our ears. But we all know that whether we like it or not, we have to entertain all forms of feedbacks at all cost, all for our own benefit. Let me show how to extract the most honest feedbacks from people:

So how do you get real feedback?

 Ask for it

If you really want an honest feedback, then ask for it, plain and simple. Explain that an honest feedback is necessary so you could properly evaluate your growth and progress. Tell them that if there is ever a loophole, you want to be the first one to know.

 Be sincerely open to it

People will not readily give you an honest feedback until they know and feel that you are honestly ready for it. You need to make them feel that you really need the feed in all its form.

 Make your objective clear

Your objective for asking the feedback must be loud and clear, and you should be able to convey that properly to them. Do not ask vague open ended questions, because it will get you nowhere, rather, be specific.

 Cover everything

Make sure that everything has been covered, and that nothing specifically important was left out. Lay it all out. Put everything to the test to see if everything was already taken into consideration. Take the initiative of bringing things out. Make sure you already have found a way to figure out every angle.

It is time already you be open to any feedback that comes your way; the more honest the feedback, the better.

empathy

Empathy: the best way to communicate

Too often we meet people who do not necessarily agree with the way we see things; people who holds an entirely different perspective than we do. And you know what? It is just perfectly alright. It’s gratifying to associate with this people, and to understand them clearly, you need to demonstrate to them empathy.

As much as there are various ways to develop our communication skills, the key however lies only in a single principle: understanding people way before we judge them. If you wish indeed to improve your communication method, you only have to remember 3 basic things in addressing people’s need of empathy:

Lend your ears and understanding

Empathy is an intrinsic human value that is only made possible if you know how to lend your ears and to extend understanding. It takes wisdom to stand in other people’s views just as it takes great understanding to be able to demonstrate empathy. Empathy is putting yourself in other people’s situations even if you do not agree with their ideas and perspectives. It is lending them your ears even if you stand of the opposite sides of an issue. It is kindness at its best. And you do this by choosing not to pass judgement on the basis of appearance and circumstance.

You show empathy by conveying your intent of listening to their side of the story without prejudice, of extracting their most sincere perspective over an issue. And in the course of doing so, you carefully craft your responses with specific and authentic words of care and understanding. What makes empathy amazing is it does not reflect weakness to the one who practises it; rather, it makes the man transcend conventional wisdom. It can disarm people without a single hint of offense. It shatters the ugly defences to be replaced with utter security and trust. When you start listening to people instead of arguing with them, in the process you are winning them over to your side even without speaking a convincing argument. When you listen to people, you are in a sense telling them that you have a genuine intention, thus, your ideas are pure and worth knowing. And as you give them your full ears, only then that true understanding descends on your consciousness. This is the time when you start accepting them for who they are and not for what they stand for.

Value and accept them without prejudice

Respect is gained and not begged nor asked. When you value people and accept them without prejudice, they respect you for that. You associate with them and listen to their opinion and value it according to its potential. Everyone has something to offer, something to share, waiting only for the opportunity for someone to hear it out for what it is. Do not readily dismiss any idea that other people presents no matter how ridiculous it sounds for the moment. Rather, give time for it to blossom and take root. I remember I once worked with someone who sees thing differently than I do, but instead of responding in kind to his undesirable remarks, I made an effort to entertain his standpoint and accept him as he is. Overtime I realize that indeed his ideas are legitimate. By that time, we already have an agreeable working relationship because I was able to let him feel that I truly care.

Let them know the importance and value of what they do

Nothing is any more gratifying than knowing that what you do matters. People must be able to understand that they are making a difference; otherwise they will feel that they are aimlessly drifting in an unknown, and when they do not understand their own objective, their passion for work drifts apart as well. You have to be able to tap that inherent characteristic of a man to awake such passion when you tell him that he does something important. And in doing so, you should be able to determine which one works for one particular person. What you should evoke is the idea that their job holds great value for you and others.

However, an isolated circumstance may require an entirely different response. If you meet a chronically angry guy, all the empathy in the world might not work. The best thing is to turn your way to a different direction.

words

Change your situation by changing your words

Do you talk in ambiguous general terms? Are your words stiff and without passion? Refrain from doing so because it will emanate in your actions. Your words will direct your life

There is nothing more that could change your situation than the power of your words. The quality of your thoughts and how you say it will impact your action. Mediocre talks results into a mediocre life, excellent words help make up an excellent life. So if you wish to be successful, start talking about success and never of defeat. It is the character of a man that sums up his being, and character is formed out of the thoughts that are harboured in the deep recesses of the mind. The thoughts you have will sooner or later become your habit and then out of habit will be the formation of your character. So if your thoughts are positive then apparently the words you speak are full of encouragement, of hope and possibilities. Your life is a mirror of your own mind. Before you can change your acts for the better, first purify your mind and your actions will automatically follow. Any task becomes possible when you say it is possible. Health and riches will be within your grasp if your words and your thoughts positively accommodate them. If your mind dwells on positive things, then positive things will happen to you; this is how life works, this is the law that governs it. Your body is only a servant of the inherent powers of your mind. If you say you are healthy, then indeed you are healthy; this may not necessarily be seen in the outward circumstance, but given enough time your actions will automatically be consistent to your thoughts and words.

Change your circumstances; start changing the context of the words you allow to come out of your mouth. Say:

Vibrant rather than ok

  • Excellent rather than fine
  • Superb rather than good

You could always transcend from being mediocre to being utterly successful by saying the words exactly the way you want it to happen.  This is the secret of some of the great men of history. They know how to declare words of power. You might find it helpful to learn some of the words that need changing:

Do not say “success will come someday”, rather, say “success follows me”. Declare it no matter the situation. Success is just a matter of consciousness and powerful declaration.

  • Say “I’m strong now, I’ll pursue my dreams”, instead of “when I’m strong, I’ll pursue my dreams”. These are entirely two different statements. The first one is a precedent of success. It is the statement of recognizing your inner strength right now and to be able to put it to use to run after the deepest aspirations.
  • Most people say “if you do this or go there, you will be successful”, but that is not necessarily true, in fact you change the statement to “wherever I am and whatever I do, I’ll be successful”.

Your life is defined by your inmost thoughts. Choose therefore your mindset and the words you speak, sooner or later you will start changing to become a better you.

onlinecomm

Downside of online communication: the danger of emotional typing

Every time we say something we are not supposed to say, we either retract it or ask for an apology, and most often than not, a sincere apology will mend the damage all the hurtful words that have been said. Online communication, however, takes an entirely different rule. Words could easily be taken out of context.

Text messaging could really cause anyone unnecessary hurt when words are said and interpreted not originally intended, young people even termed it Text messaging Under the Influence (TUI).  Text messages with an angry or inappropriate context are readily sent to the recipient and then wished it should have never been sent. One worse scenario of TUI is when you say nasty words to someone else and then you mistakenly send it to your parents all just because you had the buttons mixed up in its usage. I will move this any further and change TUI into Tired and Emotional Typing (TET). TET is the inappropriate way of using text messaging in a business sense. Usually this happens when your emotions are experiencing an all time roller coaster wild ride.  Today, whatever idea or opinion you have, you can always make it known to all the people you knew simultaneously. This could really be a great idea that is if your statement is wholesome and helpful, but what if it’s a statement borne out of frustration? Imagine the number of people knowing your disappointments.

Communication in online web is a testament of human genius and superb ability. It is a good avenue to craft an ideal image and create a solid reputation, but it is a double edged sword that may also cause harm than good. This tool could work against you especially if your emotion lets you show your worst when provoked.

 I have seen it too often, people send off heated remarks, and then regret they have been a slave to their emotions. Here are some of the common pitfalls why online communication could get you in trouble:

Online, everyone is anonymous and that gives anyone an extra gut to throw nasty platitudes knowing that no one knows him

  • It is so easy to say anything to anyone online without being answerable to anyone
  • Anything can be interpreted differently. Even the things said with the best of intentions could be understood entirely in a different way.

Make it your own rule not to say anything when you are on the peak of your anger. Never send an online message with a context that you might regret saying later on. You do not even need to respond back in kind every time you get provoking comments. If you feel like the message you are about to send says something that do not entirely mirrors your usual character, better save it till morning. Only until when you are sure you are already in your usual self should you decide whether to send the message or not.

emailcomm

Your roadmap in conducting a proper business email communication

When you are in business, your every action is gauged in its appropriateness, even in simple tasks as answering the phone. You are expected to say your company name together with your usual greetings, and all the other means of communication should run in the same format. Just as your email profile, it has to make a clear message of what you do, in short to reflect the nature of your business.

Avoid the pitfalls of securing a business email address just out of necessity. Sometimes even the usage of the public and free domain of mail providers could work against your business’s advantage. When you wish to establish an email communication with your clients, make sure that they do not get the idea that you will not even bother to read their messages. This could really be detrimental to your business if you do not know how to handle it properly, and could really send your target customers to your competitors. Email communication is such a powerful tool; it is therefore worthwhile if you invest in it, because for all you know, its returns could really impact the growth and sustenance of your business.

When you receive an inquiry through email from a prospect, you might just as well pay attention to it as it deserves. Your appropriate and prompt response to a prospect’s inquiry could spell the future of your business. A late response to a query will do you no good and will only put a smudge on your business name. Customers need to feel important, and answering their queries on time could really win their trust and loyalty easily. This is something that you really should muse about. And when you reply, please answer their questions extensively, leave nothing out ambiguous. Spell out everything to them. Customers sure love to be fed with information so that they feel that they are important. You could even go beyond by offering to make a phone call if it should help them understand things clearly. That definitely won’t cost you a day to do these. And should it happen that you do not have ample information to answer their query, then tell them honestly and assure them that you will do your best to address the situation as soon as possible.
A prompt response to a customer’s inquiry is a sure way to get their heart. You could easily win them over and gain their trust and loyalty. This may require you to be attentive to your email all the time, and I believe this is not so hard to do especially these days; even phones now have specific features of which you may install software to make it to be able to receive emails. We live a world of far advanced technology; we can take advantage of these advances for the benefit of our businesses.

internetpublicity

Publicity – Free Vs Paid

It helps to be able to know which publicity is paid and which one is free; it hard is to tell sometimes but sure its benefits for your business is great. Here is how you can spot the difference and how to use it for your advantage.

I have a knack for telling and differentiating paid advertisements from free publicity. I developed it while working for more than a decade writing and doing marketing. It may be easy for me to tell the difference but most people find it that hard. Let me help you how it is done, and its benefits:

Paid advertising

It does not take a rocket scientist to recognize a paid advertising material mostly because it is apparent and obvious. Those of course are the materials you see during commercial breaks in TV and radio. These materials are also seen as those colourful publicity materials in some portions of a web page.

Advertorial

These are advertisements that are embedded in an article, mostly being projected as part of an editorial. Sometimes advertorials are presented in the form of news.

Free publicity

This is the kind of publicity of which clients do not necessarily pay for the advertisements they post on any media outlet. This is the job of a PR consultant; to help their clients secure this kind of publicity. This is seen in a form of articles or as news broadcast. Free publicity, despite for being free, is favoured and more trusted by the clients because of the credibility it possesses. Public relations expert make it a point to make good use of the recent news to embed their plans of projecting their clients as experts of the certain field. When the Government announced a significant change in its policies on home buyers’ grant, a number of people from all the other related industries made press releases and signifying their stand on the issue. This is their way of establishing their knowledge and authority to increase their credibility in their area of expertise. A good public relation performance is not having your work recognized once or twice. It is has to be a regular routine of your business. Meaning, you must reach a point when the media people automatically think of you when they are faced with queries on issues related to your area of expertise.

Paid advertising assures you that your products and businesses are advertised exactly the way you want it to be marketed by paying for it. However, it is not entirely credible. Free publicity on the other hand is viewed to be more credible and trusted by the people because of the way it is presented. The thing with free publicity is you really must exert an effort to stand out among your competition so that you will earn your ticket for free advertising.

 

franchising

My Franchise Needs Help!

“No man is an island” as the famous cliché goes. You might have the same thought especially if your business is on the brink of falling into the danger zone. Right now, you might have something in your head that pushes you to think of a source that could help save your business.

“You are not alone”, I often give this statement of truth whenever business owners who bought from franchises would inquire for my professional advice. This is the main justification. Whether a franchisor is a giant like 7 Eleven or a new baby and starter such as Donut King, they equally play a role as urgent proponents whenever a location of their own starts to wane from what is desirable. Apart from analysis, this is what venturing business owners hold onto rather than building and starting on their own business.

From the given facts above, you might be considering to become a franchisee. But before you head start on the said livelihood, it is advisable to cross examine some current franchisees about how their mother company provides and supports their needs and requests despite this challenging economic status. Having to ask an established franchisor about its obligation to the franchisees can also be a part of your to-do list. If you are already a starting franchisee and in this phase you are experiencing downfalls, do not hesitate at all to propose for support from your franchisor. Remember, you are not alone.

Provided below are some of the citations on how franchisors benefit their franchisees:

Initial Training. A franchisor in the beginning phase has the initiative of providing basic education and advanced sales training as part of their support relations and business dealings. If for instance a franchisee has been experiencing distress on the sales, it is but a way of the franchisor’s support to dispatch its own staff members for the troubled. The staff members assist in gathering more customers and help the franchisee to cope through practical training.

Because of authority, the franchisor can also implement mentoring programs to boost the practical knowledge and skills of the franchisee. Furthermore, a franchisor can also hire business experts from outside sources to impart expertise. As a parent company, a franchisor would want to bring the best out of a franchisee. Setting this kind of practice, both of the parties are mutually benefitting from each other.

Marketing Strategies. Marketing gives a stand out factor for consumer product franchises. It is through the power of marketing that a business can captivate many, many customers especially if the strategy is about adding more value and cutting the expenses for them. Creating changes and updates in their advocacies for advertising, even if it is a major risk, set a franchise company to stand out among others despite of the economic hardships.

Some outstanding franchise companies are capable of giving support supplies in order to uplift the franchisees’ sales. Others also develop marketing campaigns for the franchisees’ advantage in order to leave a mark of great publicity to the general public.

Cost Reduction. In order for a business to continue thriving in economic recessions, one strategy a business can employ is to reduce its overall costs as much as possible. Established franchise companies can help their franchisees by negotiating more reasonable prices of the materials from the suppliers, competitively biding for the materials to be used to dramatically reduce their prices and ensuring that spoilage and wastes are kept at a minimum when handling them. The sum will result to a more effective operation.

Direct Monetary Assistance. In some circumstances, the mentioned supports still are not enough to keep a franchisee out from failing. Because of these circumstances, a franchisor can give a direct monetary assistance until the market conditions will recover. An example of which is the reduction of franchise-fee payments and waiving royalties. A franchisor can also extend the terms when the franchisee will buy needed materials and supplies from its mother company. And sometimes, can help to negotiate better terms for the franchisee’s current business loans or leases.

These supports and help are not mandated by the contract between the franchisor and franchisee. It is actually beyond on what is expected from a franchisor under normal market circumstances. It can be because for the best interest of the entire company. And as the years will come, all the efforts will give more profit for the company.

headache-franchise

Headaches with Franchises

Here is the scenario. Investing with a franchise is what you have been thinking for quite a time now; however, there is just one thing that you do not want to compromise with. You affirmatively do not want to be tormented with employees. Existing franchisees confirmed this. Earning good and trusted employees is like one in a million. They are hard to find and yet it is more challenging and resource-exhausting to retain them. This issue has been an argument for the past 15 years for most franchisees.

Consider the aforementioned scenario to be more of a challenge with a readily available solution. If you do not want to deal with employees, then you can purchase a franchise that does not necessitate any of them. On the other side, this scheme may not be capable of embodying your dream business, the business that can reflect your joy and passion. It only embodies basic and typical sales roles. Another downside of it is that it can obligate you to possess specialized skills where only you can fulfill and perform satisfactorily.

I might say that it is not feasible and rational, for practicality’s sake. There are unveiled truths in order to keep you from being tormented by your employees.

  • Initially, decide what franchise companies you will be concentrating on to confine the number. This will lead you to companies that will most likely decrease employee hassles. Distinguish the kind of products and services they render, the number of employees it will need to progress effectively and efficiently and the degree of difficulty to recruit and hire them. Consider the accessibility of the local companies for you to inquire about the current number of employees. Furthermore, take into account the overall appearance of the business environment that can maintain your employees to continuously work there than other comparable business environment.
  • Next is to contemplate on the type of business where the average employees can celebrate on better compensations and benefits. The business should also foster a working environment where the employee skills learned are exclusively for the chosen, and not for the masses. A combination of both factors will give you higher luck on better employee recruitment and retention. Moreover, the cost of recruitment and retention will be lesser as you keep happy and experienced employees in the long run. Most of all, you will gain their loyalty.
  • Lastly, you have the freedom to ask queries from current franchisees about the issue on employee hassles. Take the advantage while you are still performing your investigation. You may question about the number of employees and the ways they maintain them and the compensations associated. You may also ask how they resolve employee dilemmas and if the going gets tough, the estimated finances it require them to recruit new employees. The way they supply you the answers can help you discern whether this type of business can control the problems.

In the event that you emerge as a new franchisee, keep in mind that the related experiences will be on a mainstream first. If existing franchisees are experiencing employee dilemma and if you selected the same franchise, then it will be more probable that you will share the same commonalities as them. If otherwise, then you can hope that neither you will encounter such.

A spark of hope will hit you when you know that a few years back, franchisees do not treat such issues as extensive and burdensome. Yet being ignorant about it the can lead you more harm than desirable, so do some thorough research and discussion about this issue before you venture on a type of business franchise.